A watch follows its owner wherever he or she goes, immediately revealing its owner s taste, financial means, and attention to the wheels of time. Over the past 10 years, watches (once merely functional tools) have become true objects of desire.

Whether fashion accessories or collectors’ pieces, the watches available today span all sectors, from mass-market to luxury. With an increase in the number of trademarks, collections, and styles, the market for watches is growing annually and offering such a vast selection that it is increasingly difficult to understand it and to make one s own choice. Auctions abound, offering astounding, and somewhat confusing, new records: $3.4 million, for example, for a Patek Philippe watch in 2008.

After the success of her first edition, French horology specialist Fabienne Reybaud, returns as your guide in this updated version